Professor Sukanlaya Sawang has been recognised as an expert in her field and has been invited to present at numerous seminars, conferences, and industry workshops both nationally and internationally. Her presentations are designed to stimulate critical thinking among academics, policymakers, and practitioners on issues related to small businesses, innovation ecosystems, and wellbeing. Through these engagements, she aims to foster research collaboration, inspire new ideas, and bridge the gap between academic knowledge and business practice. In addition, Sukanlaya has successfully led Knowledge Transfer Partnership (KTP) projects, working closely with industry partners to drive innovation, support business growth, and enhance organisational capabilities. Her expertise in translating cutting-edge research into real-world business solutions highlights her commitment to fostering sustainable economic development through academic–industry collaboration.